Maybelline Baby Lips Color delivers vibrant colour with lasting moisture in one swipe. Enriched with moisturizing ingredients, this creamy lip balm keeps lips soft and hydrated for up to 24 hours. SPF 11 protection shields lips from sun damage while you enjoy a flush of natural-looking colour. Lightweight, non-sticky formula glides on smoothly and feels comfortable all day. Perfect for busy lifestyles — beauty that works as hard as you do.